online marketing consulting
So you are not very sure about how to approach the Internet? Or some things do not add up?
Don't worry. Few web users are. Here's why:
Note: The paragraphs which follow are quite long. If you are pressed for time, skip to "How to consult with us"
Why you need a consultant
Literally tens of thousands of companies (or freelancers) will be more than happy to relieve you of your cash. They will seek to convince you that they are the best choice. Yet fewer than one per cent of them know what they are doing. They are certainly not incompetent. Most of these companies are little more than AMATEURS. Doing “web design” and “Internet marketing” suddenly seems easy after you have read a 30 page e-book about it, when you have learned how to use a website editor. And it helps if you are 17 years old. Newsflash: It is not easy at all. It is hard, and getting harder.
Nevertheless, they will all preach daring concepts. They will offer you “solutions” and “packages” that “guarantee” your success, ranging from as low as a few bucks to thousands of greenbacks. If you were shopping for web-related services before your eyes glazed over, this is the awful truth. Those who know their way around in this game are few and far between. And they are EXPENSIVE. They know how to make money online. They are aware of their value.
Before you spend a single dime online, here are two suggestions. Take your time and learn about how things really work. We are talking at least a few months here. Or you can find people who know what they are doing and talk to them. Our experience tells us that most people cannot afford to have the best internet marketing professionals working on their site. They can, however, afford to talk to a good professional for an hour or two. That simple fact will:
- save you huge amounts of all that time and money you were about to wrongly invest in unfeasible or badly planned tasks
- smooth your path to success, showing you what is possible and what is not, and how much time and money it REALLY takes to reach your objectives
- educate you about what does and what does not matter. You will be better prepared to shop around for services. You will avoid scams
- will focus on tasks you can easily do yourself and teach you the right way to do them
So why talk to us?
We may not be the best, but we really are very good. And we have an edge: we see the big picture. And that is really important. Our skills range across all the disciplines you need to build a strong, profitable, online presence.
Business administration, project management, marketing strategy, hardcore programming, server administration and security, copywriting, design, SEO, online advertising — we have somebody who has successfully done each of these for at least five years.
And we are no longer amateurs. In the beginning we were. But so was everyone else. After all, everything about the Internet was new. We know our turf now. We have read all the right books. We have made the right friends in the industry and developed sensible ways of working. And what matters most of all at the end of the day, we have made money for our clients.
Enough of boasting. Let us take a look at our services.
How do you consult with us?
Here are the basic steps:
- You provide us the details of your project or problem
- We analyze it
- Our representative contacts you and presents our advice in a simple, understandable manner (most likely on the next business day)
- From this point, you can ask any appropriate questions about your project or other Internet-related issues.
Our basic fee is $100/hour. If you are doing something in the non-profit line, we offer our services for free.
Basic rules:
- The first hour is always free. You start paying AFTER that.
- We will refund the money if you are not happy with our advice or analysis.
- WE WILL ADMIT IT WHEN WE DON'T KNOW SOMETHING. That happens rarely. But if your problem is too complex for us, we will simply tell you so.
- If you decide to hire us we will subtract the consulting fee from your first bill.
- There is NO SALES PITCH, just crisp, objective advice based on professional analysis.
Our clients usually include business owners, webmasters and marketing firms, but everybody is welcome.
We prefer to do everything by email. This works best for both parties. However, if you insist we will use phone, fax or instant messenger.
Here are the areas in which we offer advice:
- Overall web strategy (budgeting, targeting your market, timing);
- Search-engine marketing (site optimization, paid inclusion, link popularity building, submission to search engines and directories, XML trusted fees, shopping search engines, general "SEO" issues;
- “Paid” advertising (text link ads, PPC, banner campaigns);
- Email marketing;
- Website design;
- Website usability;
- Weblogs;
- Web writing;
- Web content development;
- Tracking systems and visitor reports;
- E-commerce solutions;
- Web programming and database administration;
- Server administration and security (including web hosting).
Click here to contact us. Remember that the first hour of consultation is free. You risk nothing. Please feed us as much information as you can: your dilemmas, your goals, your history, your challenges. Take as much space as you need — the more you tell us, the more we can help you to profit.